Cookie Policy
Last Updated:
This Cookie Policy explains how Lively! – Read Stories Online uses cookies and similar tracking technologies on our website and mobile application. By using Lively!, you consent to our use of cookies in accordance with this policy and our Privacy Policy.
1. What Are Cookies?
Cookies are small text files that are stored on your device (computer, smartphone, or tablet) when you visit websites or use mobile applications. Cookies help websites remember your preferences, login information, and browsing behavior to provide a personalized user experience.
Browser cookies contain data such as user preferences, session identifiers, and analytics information. These data collection methods are essential for website functionality and performance optimization on our online story reading platform.
Tracking technologies similar to cookies include web beacons, pixels, local storage, and mobile device identifiers that help us understand how users interact with Lively! services.
2. How We Use Cookies
Lively! uses cookies and tracking technologies for several important purposes:
Authentication & Security: To keep you logged in securely and verify your identity across our story reading platform.
User Preferences: To remember your settings, reading preferences, theme choices, and language selections.
Performance & Analytics: To analyze website traffic, user behavior, and improve our services based on analytics data.
Personalization: To provide customized story recommendations and personalized content based on your reading history.
Marketing & Advertising: To deliver relevant advertisements and measure advertising campaign effectiveness.
3. Types of Cookies We Use
Essential Cookies (Strictly Necessary)
These cookies are required for basic website functionality and security features. Essential cookies enable you to navigate Lively! and use core features like account login, session management, and secure transactions. You cannot opt out of these cookies as they are necessary for service delivery.
Performance & Analytics Cookies
Analytics cookies help us understand how visitors interact with our online story platform by collecting information about page visits, traffic sources, and user engagement metrics. We use tools like Google Analytics to gather this data and improve website performance.
Functional Cookies
Functional cookies remember your choices and preferences such as username, language settings, reading mode, and theme preferences. These cookies enhance user experience by providing personalized features on Lively! platform.
Targeting & Advertising Cookies
Advertising cookies track your browsing behavior to deliver personalized advertisements and marketing messages. These marketing cookies may be set by third-party advertising networks and social media platforms to show relevant ads based on your interests.
Session vs. Persistent Cookies
Session cookies: Temporary cookies that expire when you close your browser. Persistent cookies: Remain on your device for a specified period or until manually deleted, helping us recognize returning users.
4. Third-Party Cookies
Lively! may allow third-party service providers to place cookies on your device for various purposes including analytics, advertising, and social media integration.
Third-party cookies may include services from Google Analytics, Facebook Pixel, advertising networks, and other partners. These external cookies are governed by the respective third party's privacy policies and cookie policies.
We do not have control over third-party cookies and tracking technologies. We recommend reviewing the privacy policies of these third-party services to understand their data collection practices.
5. Managing Cookie Preferences
You have control over cookie usage and can manage your cookie preferences through various methods:
Browser Settings
Most web browsers allow you to control cookies through browser settings. You can block cookies, delete existing cookies, or set preferences for specific websites. Consult your browser's help documentation for instructions on cookie management.
Opt-Out Tools
You can opt out of targeted advertising cookies through industry opt-out platforms like the Digital Advertising Alliance (DAA) or Network Advertising Initiative (NAI).
Mobile Device Settings
Mobile users can manage tracking through device privacy settings, including options to limit ad tracking and reset advertising identifiers.
Please note: Disabling certain cookies may affect website functionality and limit your access to some features on Lively! platform.
6. Cookie Consent
When you first visit Lively! website or app, you will see a cookie consent banner informing you about our use of cookies and tracking technologies. By clicking "Accept" or continuing to use our services, you provide consent to our cookie usage as described in this policy.
You can withdraw your cookie consent at any time by adjusting your cookie preferences in your account settings or browser settings. European users have additional rights under GDPR regarding cookie consent and data processing.
We respect "Do Not Track" signals where legally required, though not all tracking technologies respond to these browser settings.
7. Updates to Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices, new technologies, legal requirements, or service improvements. Material changes will be communicated through website notifications or email.
We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies and protect your privacy on our online story reading platform.
The "Last Updated" date at the top of this policy indicates when the most recent changes were made to our cookie practices.
8. Contact Us
If you have questions about this Cookie Policy, our cookie practices, or privacy concerns, please contact Lively! support team:
Address:
Belda, West Bengal, India